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October 10, 2023

How To Upsell To Guests

Digital guest guidebooks can be a super useful tool to drive increased revenues.  📈

Firstly, we know that better reviews drive more bookings... obviously.

Well it follows that improving the guest experience by keeping guests properly informed with all the information they need for their stay means they are more likely to leave a better review, so you will drive more revenue just by using a digital guest guidebook.

But what about the easier to measure in terms of revenue: upsell?

From late checkout to home made products to local experiences, there are a range of things you can sell to your guests to drive increased revenue, but also improve experience at the same time.

Digital guest guidebooks provide a great place to communicate what is available with guests, and even allow them to purchase right off the page!

Some guidebook platforms charge extra for this, however there is a free way to do this using your Placer Guide, and all you need is a Stripe account.

Read on for how...


1) Set up a Stripe account 🧑‍💻

This is a simple first step and only requires some basic information about you and your company to complete the registration, link below 👇

Sign up to Stripe


2) Decide what you are (up)selling 💰️

You should already have an idea on this! Many hosts on the Placer Guides platform are selling their own products such as drinks, soaps and more.

Other options include: trickle charger for EV cars, late checkout, breakfast in bed, morning newspapers, extra cleans & more.


3) Create a payment link in Stripe 🔗

Set a name, description, price and quantity for your upsell, you can even brand the page with your logo and colours. When your guests click this link, they will now be taken through to a secure branded payment page, here is the set up guide 👇️

How to set up a payment link


4) Add the link to your Placer digital guide book 📲

We suggest drawing attention to your upsells by making a Theme especially for them, and calling it something obvious such as "To purchase", this will mean your guests can easily find your upsell links as below 👇

Example Theme


Then create a Subtheme and your Content, and paste your link... It may be a good idea to include an image of the item or service too! 👇

Late checkout link example


You could now create a new piece of content for each item / purchase link.

Boom! Done. All purchses made through your links will be paid directly to your Stripe account and then to your nominated bank account. No need to pay extra for this feature and you can still benefit from the extra revenue.

If you are a current customer and want us to help set this up in your digital guidebook for you please get in touch, and if not but upselling is on your radar then please book a demo from our homepage for us to show you more.

Happy upselling! 💸